Information
To practice my webdesign skills and try to go out of my personal style, I created a fake cosmetic brand.
I worked on the visual identity, social media content, web design and animation of the logo.
I wanted to go out of my confort zone with a minimalist yet feminine style, with mostly neutral colors. I selected nice photographies showing lots of skin to keep the neutral tones, and chose to make some of them black and white to create some contrast in the designs.